Alaska Public Transportation

Transit Marketing worked with the Alaska Mobility Coalition and transit providers from throughout Alaska to plan, produce and implement a statewide transit awareness campaign.

The multimedia campaign utilized testimonials from transit users and stakeholders to communicate the benefits of transit to individuals, businesses and communities.

Campaign elements included:

• Campaign Theme and Logo
• Newspaper Ad Campaign
• Radio Campaign
• Information brochure for distribution to decision makers
• Interior and Exterior Transit Ads
• Statewide website (www.goodgoingalaska.com)
• Toolkit CD including a wide variety of elements for use by local transit providers