Douglas Rides, Roseville, OR
Transit Marketing worked with Douglas County to initiate a program that coordinated nine Dial-a-Ride services, located throughout the County, under a unified brand and call center. The passenger information tools developed for the program also included the intercity and local fixed route services which connected the Dial-a-Ride service areas.
Our work with Douglas Rides included:
- Preparation of Marketing Plan for promoting Coordinated Call Center and affiliated services
- Development of Douglas Rides brand and vehicle graphics
- Production of comprehensive passenger guides for Douglas Rides and U-Trans
- Creation of website (DouglasRides.org) with interactive system map