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Alaska Public Transportation

Alaska Public Transportation

Transit Marketing worked with the Alaska Mobility Coalition and transit providers from throughout Alaska to plan, produce and implement a statewide transit awareness campaign.

The multimedia campaign utilized testimonials from transit users and stakeholders to communicate the benefits of transit to individuals, businesses and communities.

Campaign elements included:

  • Campaign Theme and Logo
  • Newspaper Ad Campaign
  • Radio Campaign
  • Information brochure for distribution to decision makers
  • Interior and Exterior Transit Ads
  • Statewide website (www.goodgoingalaska.com)
  • Toolkit CD including a wide variety of elements for use by local transit providers